1. What is the name of your business?

2. Can you describe your product or services in ONE SENTENCE? (we know its difficult, you have the liberty of adding 2 lines extra but not more)

3. If you are not a new business, then why do you need your logo revamp? (new bees can skip this!)

4. What do you want your logo to achieve? (To be remembered like Nike or can be ignored like Durex)

5. Can you name your competitors? (3-4 names will be enough)

6. How your business is different from your competitor?

7. Do you like any of your competitors logo? If Yes can you name them?

8. Who all are your target customers?

9. Do you have any specific idea / Reference for your logo?

10. Do you want your brand name to be part of your logo?
SelectYesNo

11. Do you want any text to be associated with your logo (business tagline)? If so then what is it?

12. Do you have any colour preference? If Yes then name it.

13. What attributes of your business will reflect from your logo? (e.g. the sword in Dettol’s logo loosely reflects medical sign also)