In the ever-evolving landscape of social media and content creation, a new app has emerged, captivating the attention of creators and users alike. With its unique text-based interface and innovative features, it’s rapidly becoming the talk of the town. In an era dominated by image-centric platforms Thread stands out by focusing on the power of words. Designed to provide a more intimate experience, this app has quickly gained popularity among content creators looking for a refreshing change from the status quo.
Exploring the common grounds between Thread and Twitter
Instagram is an app where billions of people connect especially through images and videos. Now Zuckerberg has tried to build a platform where people can share their creativity in text formats. Same to Instagram, you can follow and connect with your favorite people on Thread. Although people are saying Twitter and Thread have so many similarities like in both platforms you can share links and photos and once you post something, it cannot be edited. Delete is the only option. Though there are some differences too, on Thread you can share posts within 500 characters, and the videos can be played up to 5 minutes. Whereas Twitter has allowed 280 characters for text and the video duration should not be over 2 min 20 secs.
Diving into the world of Thread
Thread can be used by logging into your Instagram account. Once your Instagram verification is cleared, you can start using the app. For users under 16 or in some countries 18, their accounts will automatically become private after joining. You can easily share content with others. On the basis of your activity thread will recommend you some undiscovered accounts that you might like. If you want to know more about this app you can check out this link https://about.fb.com/news/2023/07/introducing-threads-new-app-text-sharing/
The debate surrounding Thread
As people are already seeing it as a rival to Twitter, Elon Musk has threatened to take legal action against Zuckerberg. He also said that competition is okay but copying is not. This is not the first time that Zuckerberg has created the same controversy. before Instagram added a feature similar to Tiktok. Now again Elon Musk has accused Zuckerberg of copying the most-popular text-based platform Twitter.
Within a few hours, Thread has got over 30 million users. Though it is nothing compared to Twitter, as it has active users over 350 million. But Twitter takes four years to achieve this number.
James Clayton, the technology reporter for BBC has said the reposting and feed of these two platforms are extremely similar. Even some people alleged that Meta had hired ex-twitter employees and they might have spilt out confidential information about Twitter.
Battle for future dominance in the market
Thread is giving a direct challenge to Twitter. With a large user base, it is very easy for Thread to attract users and we are already witnessing the results. Twitter has rivals like Koo, Mastodon, and Parlour but all these apps have their own limitations. Generally, when a new app comes into the market it always gets the limelight. But a few of them surprised us with their performance. So it is pointless to predict which app will dominate the market. It is evident Thread will surely give tough competition but let time decide who will dominate the market.
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